• Contact
  • About
  • ISSN 3049-9747
  • Authors and editors
NEWSLETTER SIGN UP
Sussex Bylines
Advertisement
  • Home
  • Politics
  • Environment
  • News
  • Business
  • Community
  • Sussex
No Result
View All Result
  • Home
  • Politics
  • Environment
  • News
  • Business
  • Community
  • Sussex
No Result
View All Result
Sussex Bylines
Home Politics

Compassionate campaigning – learning how to connect in a time of distance

Our first action weekend proved that virtual formats for grassroots campaigning are not just effective, but inclusive and empowering

Hazel Fell-Rayner by Hazel Fell-Rayner
06-10-2020 09:49 - Updated on 04-02-2025 17:20
in Politics
Reading Time: 7 mins read
A A
Make Votes Matter supporters demonstrate across East Sussex. Photo montage: MVM Lewes

Make Votes Matter supporters demonstrate across East Sussex. Photo montage: MVM Lewes, used with permission

When Make Votes Matter Lewes began forming in early 2020, we knew we’d need to work hard to build connections in a time of painful political division – but not that we’d have to do so while social distancing. Yet the Covid-19 restrictions forced us to find new ways to connect – across parties, our constituency’s communities, and even regions.

Make Votes Matter is a national, cross-party movement calling for proportional representation (PR) for general elections. It is about giving equal voice to all, ensuring that the UK electorate’s diversity of political views is reflected proportionally – and therefore accurately – by our 650 Members of Parliament.

With our current first-past-the-post (FPTP) system, most votes are effectively wasted. In the 2019 general election, 71 per cent of votes cast made no difference to the overall distribution of seats in Westminster; 56 per cent of votes were cast against the party that claimed an outright ‘majority’; and millions of people voted tactically rather than for the party they most believed in. It’s as if FPTP was designed to leave people feeling helpless and disempowered, turning elections into games with far-from-level playing fields.

Under a proportional electoral system, it wouldn't matter which party you supported – every voter's choice would be treated equally. #MakeSeatsMatchVotes pic.twitter.com/oTc9H5Qv3c

— Electoral Reform Society (@electoralreform) December 13, 2019

Electoral reform is sometimes portrayed as rather academic, especially by those who stand to benefit most from the inequity of FPTP. But it’s an issue that affects every single voter, because a true and functioning democracy requires a fair and transparent voting system. Interestingly, only two countries in the whole of Europe still use the FPTP system: the UK and Belarus.

Psychologically, such chronic disenfranchisement foments feelings of entrapment, helplessness and burnout – states that induce production of the ‘endurance hormone’ cortisol and which are exacerbated by the Covid-19 pandemic. Cortisol hardens us to bear the unbearable, but our stressed bodies and minds do not want us to stay in that immune-compromising condition for long – far preferable instead to release a shot of adrenaline via a burst of rage or a dash to escape. If such temporary relief isn’t available, we might turn to social media for some in-group-out-group posturing, delivering a quick serotonin fix thanks to the brief comfort of feeling centre of our own herd (see Loretta Graziano Breuning’s “The Science of Positivity”). However, these natural responses can also perpetuate feelings of alienation, threat and division, prompting us to cling to existing social identities (even toxic ones), too afraid of the unfamiliar to reach out.

Luckily, there’s another element in our biochemical and psychological response repertoire – our innate propensity for compassion. This core human trait is invaluable when facing collective suffering – helping us to transcend divisions, build trust, foster inclusion and reciprocity. While fear-induced adrenaline causes us to run, screaming, from disaster or distress, it is compassion – powered by hormones like endorphins and oxytocin – that sends us back into the fray, seeking to heal the pain. Psychology professor Paul Gilbert named this soothing system of affiliation the Compassionate Mind, and developed a form of psychological therapy called Compassion Focused Therapy. This year he created a free 15-part lecture video series exploring how compassion can help us all during the COVID-19 pandemic.

It turns out that these comforting and connecting capacities – along with the technologies and mobilisation strategies necessitated by COVID-19 – also have much to offer campaigning. At Make Votes Matter (MVM) Lewes’ inception, we were determined to continue Lewes’ celebrated history of political radicalism and had ambitious campaign ideas, all of which seemed suddenly doomed when lockdown forced us to cancel our inaugural public meeting in March. Instead, we met online for an informal, virtual ‘Chat and a Cuppa’ evening. Shocked and bewildered, we wondered if we should even be talking about campaigning for electoral reform during a pandemic, but we talked because it felt important to talk, and continued talking as like-minded people joined in from across East Sussex. We focused on building a cross-party, cross-constituency ethos. Looking back, it was an affiliative response to a time of crisis. Before long, the need for political reform became even more apparent and our appetite for campaigning sparked afresh.

We realised that grassroots campaigning would have to go virtual and planned a ‘virtual rally’ for the July 4 weekend. We asked people to make a poster or placard, then take and post a selfie with it – keeping to the advisory two metre social distancing for small-group actions – and used Twitter to show our perfectly imperfect placards in the making. We used #MakeVotesMatter and #ChangeTheVotingSystem alongside hashtags of the names of various villages and towns dotted across the Lewes and Wealden constituencies. Before long, our tweets had been viewed more than 20,000 times!

Collage depicting MVM Lewes’ virtual rally held on 4-5 July. Photo credit: MVM Lewes
Collage depicting MVM Lewes’ virtual rally held on 4-5 July. Photo credit: MVM Lewes, used with permission

Our first action weekend proved that virtual formats for grassroots campaigning are not just effective, but inclusive and empowering. As well as reaching scattered communities, it enabled those shielding or self-isolating to take part from their homes. It also chimed well with the aims of proportional representation to give equal voice to all. And, thanks to the crucial compassion factor, we all felt a truly connected sense of camaraderie.

When the national Make Votes Matter campaign shared our story and used it as inspiration for #DemandDemocracy Day on August 22, we reached out to campaigners even further afield. We twinned some of our demonstrations with MVM groups in the north of England, assembling at paired landmarks, then combining images and videos to create the effect of marching alongside each other. One of the most moving was our dual action with MVM Manchester: while we took placards to the statue of Lewesian revolutionary Thomas Paine, MVM Manchester activists took theirs to the statue of suffragette Emmeline Pankhurst, and the memorial to those killed in the Peterloo Massacre. It was a reminder that the struggle for democracy has been long and hard-fought, with many lives lost.

The road the #FairVotes has been a long one.
201 years since the Peterloo Massacre in #Manchester, we reflect on how far we've come and what more needs to happen for #ProportionalRepresentation #DemandDemocracy
@PHMMcr @AndyBurnhamGM @MakeVotesMatter pic.twitter.com/Qavc0BKURW

— Make Votes Matter Manchester (@MVM_Manchester) August 22, 2020

https://bsky.app/profile/mvm-sussex.bsky.social

Remembering revolutionaries like Paine and Pankhurst was inspiring and timely – it being exactly one hundred years since the Spanish flu pandemic threatened the women’s suffrage movement. Those brave souls did not risk everything fighting for equality and emancipation for us to give up now and accept that such a toxic, undemocratic electoral system as FPTP cannot be changed.

A century later, in the midst of another pandemic, it’s clear that we citizens still have the power – using our collective compassion and handheld devices – to make the world anew.

Dr Hazel Fell-Rayner is a clinical psychologist, community activist and Acting Chair of Make Votes Matter Lewes.

To join Make Votes Matter Lewes’ campaign meetings and actions, please email: mvmlewes@gmail.com.

CLICK HERE TO DONATE TO OUR CROWDFUNDER

HELP US BECOME STRONGER SO THAT WE CAN CONTINUE TO DELIVER POWERFUL CITIZEN JOURNALISM!

Tags: Lewes
Previous Post

Defenders of Democracy: Gina Miller

Next Post

Free and equal in dignity and rights … for now

Hazel Fell-Rayner

Hazel Fell-Rayner

Dr Hazel Fell-Rayner is a clinical psychologist, community activist and Acting Chair of Make Votes Matter Lewes. To join Make Votes Matter Lewes’ campaign meetings and actions, please email: mvmlewes@gmail.com.

Related Posts

A newborn baby with mum
Health and care

Listening is part of safety: what three births taught me

by Kieran Simkin
8 September 2026
Leeds City railway station
Business

Standards in public life matter

by Tom Serpell
3 September 2026
Greenfield land in East Sussex
Community

Changing the landscape in local government

by Alison Rees
1 September 2026
Jihad amongst the rubble of his house
Human rights

The struggle to survive in Gaza – Jihad’s story

by Bruce Smeath
28 August 2026
A university library
Culture

When the subject of racism becomes its evidence

by Odi Okaka Oquosa
27 August 2026
Next Post
Eleanor Roosevelt with the United Nations Declaration of Human Rights in 1949

Free and equal in dignity and rights ... for now

PLEASE SUPPORT OUR CROWDFUNDER

BROWSE BY TAGS

Afghanistan Animal welfare Art Autobiography Biodiversity Brighton and Hove Christmas Citizenship Climate change Conflict Cost of living Covid-19 Eastbourne East Sussex Energy Equality Finance Food and drink Gaza Gender rights Hastings International Women's Day Lewes Local elections Media Music Nature Newhaven NHS Pollution Refugees Rewilding Schools Sewage Species survival Sport Sunday read Ukraine USA Walking Water pollution West Sussex Women Worthing youth
Sussex Bylines

We are a not-for-profit citizen journalism publication. Our aim is to publish well-written, fact-based articles and opinion pieces on subjects that are of interest to people in Sussex and beyond.

Sussex Bylines is a trading brand of Bylines Networks Limited which is separate to, but allied with, Byline Times.

Learn more about us

No Result
View All Result
  • About
  • Authors and editors
  • Complaints
  • Contact
  • Donate
  • Newsletter sign up
  • Letters
  • Network RSS Feeds
  • Network Map
  • Submission Guidelines
  • Download the Bylines Network App

© 2020-2026 Sussex Bylines. Powerful Citizen Journalism. ISSN 3049-9747

No Result
View All Result
  • Politics
    • Democracy
    • Elections
    • Human rights
  • Environment
  • News
    • Brexit
    • Education
    • Environment
    • Health and care
    • Home affairs
    • Transport
  • Business
    • Economy
    • Farming and fishing
    • Planning and housing
    • Science and technology
    • Trade
  • Community
    • Culture
    • History and heritage
    • Lifestyle
    • Sport and leisure
    • Travel and tourism
  • Sussex
  • World
    • Europe
  • Authors and editors

Newsletter sign up

CROWDFUNDER

© 2020-2026 Sussex Bylines. Powerful Citizen Journalism. ISSN 3049-9747